Froddo has been very honoured to receive the Children's Footwear Brand of the year Highly Commended award for the year 2020 held at the National Conference Centre, Birmingham on 23rd February.

Inspired by real life challenges and playful children's footsteps, we have created a new shoe collection, as desired by children and their parents. We dedicate a lot of love and attention to each pair of Froddo shoes and we put the greatest emphasis on the comfort and quality of the materials we use.

The new detail of the AW Froddo collection is an extra lightweight and flexible rubber sole, which is perfectly complemented by antibacterial removable insole. Our imperative is to create a comfortable and spacious/ commodious shoe for our youngest, allowing freedom of movement and foot development. Natural materials provide airiness and optimum surrounding for baby feet in all activities.

Many toddlers and preschoolers can often operate an iPad or smartphone before they can write their names or tie their shoes. Today's kids understand technology so well because it has been a part of their lives practically since birth. Because there are so many different tablets available and at a wide range of prices, choosing one for your child and knowing which features to get can be a challenge even for well-informed parents.